TikTok is introducing a updated setting that allows them to reduce the volume of AI-made videos appearing in their timelines. This initiative comes as the platform announced that it currently hosts over 1 thousand million AI videos.
Trial and Implementation
The new functionality is in a pilot phase over the coming weeks before a global rollout. This advancement coincides with a rise in AI content, spurred by emerging AI video creators.
AI Content on Other Platforms
Recent reports that nearly one in 10 of the most rapidly expanding video streams on another major platform only show clips produced artificially. A large amount of this content is classified as “AI slop”, a term for poor-quality, factory-style content that is frequently absurd or bizarre.
Based on user feedback that a lot of users appreciate content created using AI tools, from computer-generated images to science explainers, and we intend to offer the community the power to see more or less of that, based on their own likes,” commented a company executive.
Volume and Proportions
The service announced that there are now 1.3bn videos on its service identified as AI-generated. Overall, in excess of 100 m pieces of content are added to the service daily, making AI content a limited percentage of its complete catalog.
Customizing Your Feed
Viewers will be capable of reduce or increase the level of AI content they view by using the topic control feature in the platform and selecting AI-made media. Additional categories that currently be controlled under the setting include news, fashion, beauty, and movement.
AI Disclosure Rules
TikTok’s guidelines require creators to identify “realistic” artificially created content, and it bans malicious fake videos of well-known individuals or crisis events. Any believable artificial content that is without a tag can be taken down under its user guidelines.
Furthermore, the app will now apply an AI-generated tag to content made using its built-in AI features, or detected by an cross-platform project for recognizing artificial media. This action is aimed to stop users from attempting to bypass the disclosure requirement.
AI Literacy Programs
The company is furthermore introducing a two million dollar AI literacy fund for experts and organizations to produce learning resources about using AI responsibly. This initiative will assist charitable organizations specializing in training coding and technology.
Platform Protection
The platform has supported its moderation strategy, during discussion over proposals to lay off a large number of safety staff in the UK. It is set to eliminate 439 jobs in its trust and safety division in its British office, with worker representatives and digital protection specialists expressing worry that people are being substituted by AI moderation.
A senior executive clarified that staff-based oversight would continue to be important, but artificial intelligence can protect employees by eliminating the most distressing content prior to it is viewed by humans. The platform reported a significant reduction in explicit and harmful content reviewed by safety staff over the past year due to reliance on its AI tools.
It is vital to combine humans and technology to ensure user safety,” the executive stated. “We’ll have people as integral to the approach, but we further consider it’s very important to limit contact with harmful content as quickly as possible, which is the area in which a extensive automated help is really helping us work at speed.”
